The decision about where an organization should be headed couldn't be more basic. Yet many organizations-both public and private-have fuzzy statements of purpose. How about yours? Do you know where you are headed? Is it the right place to go?

Learn how to be proactive by defining and justifying where you should head before deciding how to get there. To help you in the process, this book introduces the concepts and tools underlying "mega thinking and planning."

In 10 chapters, the author details three fundamentals for defining and delivering organizational success: A value-added frame of mind, shared determination and agreement on where to head and why, and tools for planning, design, development, implementation and continual improvement.

You'll learn how to:

• Define who your clients are and who benefits
• Outline basic questions each organization must ask and answer
• Provide the concepts and tools for delivering performance improvement and providing the value they add
• Use both change management and change creation
• Assess needs and prioritize the needs (not wants)
• Use the performance data to continually improve by fixing what isn't working and continuing what is working

This is one of six books in the new Defining and Delivering Successful Professional Practice Series designed to define and deliver measurable performance improvement.